Who we are

In the enchanted world of Victoria Jewels, every piece tells a story of love, trust, and exquisite attention to detail.
Founded in 2022 during a high-risk pregnancy, our brand has deep roots in the personal journey of Dora, its creator and owner.
Confined to bed during that delicate time, Dora found comfort and purpose in creating jewelry — a transformative experience that shaped the artisanal, customizable soul of our collections.

Our first fully handmade collection came to life in May 2023, carrying the true essence of Victoria Jewels: a tribute to self-love and a celebration of the beauty that grows from care and dedication. The brand’s name is inspired by Dora’s daughter, Victoria — a symbol of strength and hope.

Our core inspiration is the wisteria, a magical plant born from the tears of a young peasant girl named Glicine. According to an old Piedmontese legend, she blossomed from a shy, insecure girl into a radiant woman thanks to the devotion she gave to a small, special plant.
Just like Glicine, every Victoria Jewels creation is a symbol of growth, beauty, and resilience.

Our core values reflect self-love, trust, and meticulous attention to detail. Each piece is an artisanal work of art, crafted with passion and dedication, and can be personalized to tell your own unique story.

Join us on this magical journey through the world of Victoria Jewels, where every piece is a small masterpiece that embodies inner strength, beauty, and love.